Pre-Visualisation

Pre-Visualisation

A picture is worth a thousand words. And that is amplified a thousand times if that picture is contextually relevant. In this one-minute masterclass, we discuss how to use storyboarding to ensure your images reinforce, support and illustrate your story. View...
Scripting

Scripting

Why would you need a script? After all, you can talk about your subject ’till the cows come home’! In this one-minute masterclass, we discuss why a script is important to help keep us on track and keep our video engaging. View...
Understanding the medium

Understanding the medium

How long is a watchable online video? The duration of your video is really important. In this one-minute masterclass, we discuss why understanding the medium of video will help make your video more engaging. View video
Your content

Your content

Every business has a story. What’s YOUR story? And, most importantly, how can you package, or RE-package that story for the digital context? In this one-minute masterclass, we encourage you to think about how to use video to tell your business story. View...
Engagement across digital media

Engagement across digital media

Do you get bored watching online videos? Why? What makes you turn them off? What makes you keep watching? In this one-minute masterclass, we encourage you to ask these questions about your own videos and introduce the ‘Triangle of Engagement’. View...